GAME OVER | Day 8 — The Anatomy of a Media Trap
A Finnish administrator files a police report. A Danish journalist calls within hours. The questions are designed to extract a headline that buries the real story.
Today was two stories in one. The first is about Romania — about getting back into the building, recovering access to a subsidiary that has been abandoned for seventy days. The second is about something more dangerous — a live demonstration of how Danish financial media manufactures narratives in real time, using cherry-picked quotes and circular reporting to bury the stories that actually matter.
Both stories lead to the same place. The documents. The fifty-nine days of documents that Kromann Reumert refuses to hand over.
Romania — Getting Back In
Shape Robotics has subsidiaries in Romania, Poland, Finland, and Moldova. During the fifty-nine days of the illegal bankruptcy, every single one of these entities was abandoned. The trustee Teis Gullitz-Wormslev of Kromann Reumert was the de facto administrator of all of them, because when a parent company enters bankruptcy, the trustee inherits management authority over every 100%-owned subsidiary. If there is no local management in place, the trustee must either appoint one or administer directly. He did neither.
Today, we filed papers in Romania to recover legal access to the Romanian subsidiary. The process requires a court decision, which we expect tomorrow. The situation on the ground is grim. The offices have been liquidated. The employees left. The warehouses containing goods worth approximately EUR 2.5 million in Poland alone have been seized by landlords for unpaid rent that accumulated during the bankruptcy.
We also filed criminal charges against the trustee in Romania today for Fraudulent Management (Gestiunea Frauduloasa, Art. 242 of the Romanian Criminal Code) and Simple Bankruptcy (Bancruta Simpla, Art. 240). Under Romanian law, a person entrusted with managing or preserving someone else’s property who causes damage to that property commits a criminal offence. A legal representative who fails to file for insolvency within thirty days of becoming aware of the company’s inability to pay its debts commits simple bankruptcy.
The trustee knew. He was warned explicitly in a January 21 email from our colleague Victor Mateescu that Danish bankruptcy law is not recognized in Romania and that local interim administrators had to be appointed immediately. He did nothing. He disclosed nothing. And the subsidiaries collapsed.
This is not a theoretical complaint. This is a criminal filing in a jurisdiction where the trustee’s conduct has direct, documented consequences.
The Journalist and the Trap
Now for the second story. And this one requires your full attention, because it shows you exactly how the information war around Shape Robotics works.
At 12:38 today, Romanian time, I received a WhatsApp message from Jesper Hoiberg, a journalist at Finans.dk — the Danish financial outlet that has covered the Shape Robotics story extensively, and not always with what I would call journalistic neutrality. Finans is sponsored by companies including Kromann Reumert and Danske Bank, which does not make them liars by definition, but it does make them not independent reporters on a story where their sponsors are the accused parties.
What followed was a conversation that I am publishing in its entirety — every message, every timestamp, nothing removed — because I believe it is a masterclass in a specific media technique: the extraction trap.
Here is the full exchange. Read it carefully. I will explain the technique afterwards.
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12:30 Jesper Hoiberg: Hi Mark. All good in Romania? We have been in contact with the administrator of Sanako, who informs us that he has reported possible criminal conduct in Sanako to the police. What is your reaction to that? We will mention your complaints in the same article.
12:37 Mark Abraham: I 100% agree it was criminal conduct on behalf of the management of Shape Robotics AS between the 5th of January to the date. That is why we need to see the documents. And of course this is why KR is hiding the documents.
12:38 Jesper Hoiberg: I don’t understand. What conduct after the 5th? And what do you think of the police filing from the Finnish administrator?
12:39 Mark Abraham: I fully support the police filing. The trustee has destroyed the subsidiaries. We have also filed today in Romania — same criminal charges against the trustee.
12:45 Jesper Hoiberg: But you are aware that the administrator in Finland earlier stated that the management in Finland had orchestrated a theft of money, right?
12:46 Mark Abraham: How can I be aware of such nonsense? I haven’t even discussed with the trustee in Finland. The bankruptcy was opened during the trustee’s stewardship. And the management in Finland is de facto the 100% owner of Sanako OY — Shape Robotics AS.
12:47 Mark Abraham: So even if there is this claim, it can only be against Shape Robotics AS aka trustee KR.
12:47 Jesper Hoiberg: Sends link to a Finans.dk article from February claiming the Finnish administrator accused management of orchestrating a EUR 4.5 million theft from Sanako.
12:50 Mark Abraham: What is this? This is circular journalism. I cannot take a story from Finans as hard proof that something is happening.
12:53 Jesper Hoiberg: What’s your comment on the fact that the administrator has now reported possible criminal conduct in Sanako to the police?
12:54 Mark Abraham: I 100% agree it was criminal conduct on behalf of the management of Shape Robotics AS between the 5th of January to the date. And of course this is why KR is hiding the documents. And I fully support the police filing. The trustee has destroyed the subsidiaries. We have also filed today in Romania — same criminal charges against the trustee.
15:31 Mark Abraham: Sends the same statement again. Please make sure you are publishing this integral.
15:37 Jesper Hoiberg: I still don’t understand how this can be a comment on the police filing from the Finnish administrator. Please explain.
15:44 Mark Abraham: I was very clear. If it doesn’t help your narrative, that is your problem.
15:48 Jesper Hoiberg: You are not clear. What does alleged criminal conduct in the Danish company have to do with the Finnish police filing?
15:51 Mark Abraham: Sends the identical statement for the fourth time. This answers very clearly your question. Let the readers decide if it makes sense or not. My only clear request is that you publish my comment integral as it is.
15:54 Jesper Hoiberg: What police filing are you supporting?
15:54 Mark Abraham: If you modify one single word of my answer or cherry-pick one letter or statement, I will immediately file a complaint to the Danish Press Board.
15:58 Jesper Hoiberg: It doesn’t make sense. I will immediately make a complaint to the international language police.
16:03 Mark Abraham: It may not make sense to you or the establishment you protect, but it makes sense to any decent human being. SANAKO OY became bankrupt under the management of KR and Teis. When I left the company, it was fully operational, self-sustaining, and held a EUR 40 million contract with Bechtle. Now that I have returned, KR is failing to comply with High Court orders and is refusing us access to both documentation and our funds. I firmly believe there was criminal conduct by the management of Shape Robotics AS from January 5th to the present date — which is precisely why KR is withholding these documents. I fully support the police filing. The trustee has destroyed the subsidiaries, and we have filed criminal charges against the trustee in Romania today.
16:04 Jesper Hoiberg: Better.
16:06 Mark Abraham: Make sure that now you update my quote as you required more context. And I kindly ask you to quote it in English, in original language.
16:08 Jesper Hoiberg: Do you know that Finans is a Danish media outlet?
16:13 Mark Abraham: Finans is a Danish media outlet read by international investors with at least European reach. And you are talking with a Romanian CEO that speaks no Danish and you are a Dane that speaks no Romanian. Therefore we have bridged ourselves in the language police department. For the clarity of the release, you shall put the questions and answers in English with proper Danish translation as your journalist ethics requires.
16:22 Jesper Hoiberg: You too, Mark. It’s always a pleasure to chat with you.
16:23 Mark Abraham: Yeah, I am good at educating people.
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The Technique — How the Extraction Trap Works
Now let me explain what you just read, because if you are a shareholder in Shape Robotics — or in any other company that finds itself at war with the establishment — you need to understand this technique. It will be used against you.
The extraction trap works in three stages.
Stage one — The setup. The journalist arrives with a pre-built narrative. In this case, the narrative is: the Finnish administrator has reported criminal conduct in Sanako to the police, and Mark Abraham has something to say about it. The article is already written in the journalist’s head. All he needs is a quote that fits. Notice the timing. Yesterday, we filed criminal complaints against Nasdaq Copenhagen and Kromann Reumert — the most significant legal escalation in this entire story. Today, suddenly, the Finnish administrator’s police report is the urgent news. The journalist promises to “mention your complaints in the same article.” That means the criminal charges we filed against Nasdaq and Kromann Reumert will be a footnote. The Sanako police report will be the headline.
Stage two — The extraction. The journalist keeps asking the same question in different ways, hoping to get a different answer each time. He wants me to comment specifically on the Finnish administrator’s accusations — to either confirm them, deny them, or say something ambiguous that can be edited to look like either. He asks five times. I give the same answer five times — the criminal conduct happened under the trustee’s management, the trustee is hiding the documents, and we have filed our own criminal charges. This is not a journalist seeking clarity. This is a journalist seeking a quote that separates from my chosen statement.
Stage three — The circular reference. When I refuse to engage with the Finans.dk article from February as evidence, the journalist sends me the link to his own outlet’s story and asks me to react to it. This is circular journalism at its most transparent. Finans publishes an article in February claiming the Finnish administrator accused management of theft. Now, in March, Finans asks me to comment on their own February article as though it were an independent fact. The newspaper becomes its own source.
The correct response to this technique — the only correct response — is to refuse to play the game. State your position clearly, repeat it as many times as necessary, demand that it be published in full, and warn of consequences if it is cherry-picked. That is exactly what I did.
Why This Matters — The Documents
Every question in this entire exchange has the same answer, and it is the answer I have been giving since March 5 — the documents.
Who managed Sanako OY when it went bankrupt? The trustee. Who was the de facto management of Shape Robotics AS and all its subsidiaries from January 6 to March 5? The trustee. Who had access to every bank account, every contract, every financial record? The trustee. Who is now refusing to return any of it? The trustee.
If there was criminal conduct at Sanako — and I believe there was — the evidence is in the documents that Kromann Reumert is withholding. If there was mismanagement of the Romanian subsidiary — and there was — the evidence is in those same documents. If there was destruction of shareholder value — and there was, on a massive scale — the evidence is in those documents.
Every day that Kromann Reumert refuses to comply with the High Court order and return the company’s property is another day that the truth remains hidden. They are not hiding the documents to protect the company. They are hiding the documents to protect themselves.
The Silence of the Accused
Twelve days after the High Court annulled the bankruptcy. Multiple criminal complaints on file. Regulatory complaints in two countries. A press release distributed internationally. And what is the response from the accused parties? Nothing.
Nasdaq Copenhagen has not answered. Kromann Reumert has not answered. Deutsche Borse followed Copenhagen without question. Danske Bank has not responded to three emails requesting access to issuer services.
As I said to the shareholders tonight — if you believe you are innocent, you defend yourself publicly and fast. Silence is not the behaviour of people who have nothing to hide. Silence is the behaviour of people who are waiting for the problem to go away.
We are not going away.
What Happens Next
Tomorrow, the Romanian court is expected to rule on our application to recover access to the Romanian subsidiary. This will be the first step in physically assessing the damage — what is left, what was destroyed, what was abandoned, and what can be recovered.
The EGM effort continues. Bo, one of our trusted Danish shareholders, is rallying investors. We are at approximately 250,000 shares committed so far. We need around 1,000,000 to reach the 5% threshold required to convene an Extraordinary General Meeting. If you are a shareholder and you want to participate, join the Discord channel — the link is on my LinkedIn and in the Substack comments.
And to the trolls on Nordnet and Shareville who keep posting that everything is doomed — you are welcome to your opinion. But the High Court of Denmark disagrees with you. And so does the law.
Game over.
Mark Abraham
CEO, Shape Robotics AS
March 17, 2026
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This post is part of Wild CEO — The Journey, a series documenting what happens when a CEO refuses to stay silent about corporate misconduct in Scandinavia. Subscribe to follow the story as it unfolds. Share it with anyone who cares about corporate accountability, shareholder rights, and the rule of law.
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